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How to Create Next Order Coupon in WooCommerce

Are you tired of losing potential customers because they don’t return for another purchase? Are you looking for an effective way to boost customer loyalty and increase sales? Look no further than the WooCommerce Next Order Coupon feature!

Creating Next Order Coupons in WooCommerce can be an effective way to increase customer loyalty and repeat business. By offering a discount on a customer’s next purchase, you incentivize them to return and make another purchase. Additionally, Next Order Coupons can be a powerful tool for upselling and cross-selling.

A WooCommerce Next Order Coupon is a type of coupon that offers customers a discount on their next purchase after they have completed a previous transaction. The goal is to encourage repeat business and foster customer loyalty by incentivizing shoppers to return to the store for additional purchases.

If you’re looking to increase customer loyalty and boost sales on your WooCommerce store, creating a “Next Order” coupon is a great strategy to consider. In the following sections, we will guide you step-by-step on how to create this type of coupon in your WooCommerce store.

Don’t miss out on repeat business – make your customers feel appreciated with a Next Order Coupon

What are Next Order Coupons?

Next Order Coupons in WooCommerce refer to a type of coupon that is automatically generated and offered to customers upon completing a purchase on your online store. These coupons are designed to incentivize customers to return and make another purchase by providing them with a discount or other promotional offer.

When a customer completes a purchase on your WooCommerce store, they will receive a Next Order Coupon code that can be used towards their next purchase. The discount or offer associated with the coupon can be customized to meet your specific business needs.

Next Order Coupons can be a powerful tool to encourage customer loyalty and repeat business, helping to increase your overall sales and revenue. They can also be an effective way to track the success of your marketing and promotional efforts.

Customer retention

Assuming a scenario where a customer makes a purchase on an e-commerce website, the Next Order Discount or Next Order Reward works as follows:

  • The customer makes a purchase and receives a discount code or reward coupon for their next order. They can use this code or coupon for a specific amount off the next purchase or for a certain percentage off the total order.
  • The customer can then use this code or coupon during their next purchase on the website. They can automatically redeem the discount or reward by entering the code at the checkout page.
  • The customer can only use the code or coupon once if it has an expiration date. The customer cannot use the coupon again for any future orders.
  • The goal of this type of promotion is to encourage customers to make multiple purchases on the website and reward them for their loyalty.
  • Some e-commerce websites may also have a loyalty program where customers can earn points or rewards for each purchase they make. These rewards can then be used for discounts or special promotions on future purchases.

How do you go about setting up these types of coupons in your store? The answer is to use WooCommerce Next Order Coupons with Retainful, one of the best next order coupon plugins.

This Retainful plugin will allow you to easily create and manage coupons that can be applied to customers’ next orders and track the success of your coupon campaigns. Whether you own a small business or a large e-commerce store, these plugins will help you boost sales and increase customer loyalty.

Want to keep your customers coming back for more? Create a Next Order Coupon today

How to Create WooCommerce Next Order Coupon?

Installing Retainful

  1. Go to your WordPress dashboard → Plugins → Add new
  2. Search for the ‘Retainful’ plugin.
  3. Click “Install Now” to install the plugin
  4. Activate the plugin
Installing Retainful

To connect your store with Retainful you need to get the API keys from Retainful.

Connecting your store with Retainful

Get your API Keys:

  1. Login to your Retainful dashboard. (If you don’t have an account, Sign up here)
  2. Go to Settings
  3. Copy your App ID and Secret Key

Connect your store with Retainful

  1. Go to WordPress Dashboard → Retainful
  2. Under the Connection tab, enter the keys in the respective field.
  3. Click “Connect”
  4. You’ll see a message once the connection is initiated
WordPress Connect Id

Now you have connected your WooCommerce store with Retainful.

To send WooCommerce Next order coupons, you don’t need to visit your WordPress site. All can be configured within the Retainful app.

Creating and sending WooCommerce Next order coupon

Retainful is packed with Email marketing automation features. You can now send WooCommerce Next order coupons via various automated emails like,

  • Order Follow up emails
  • Thank you emails
  • Welcome emails

In this article, we’ll show you how to send WooCommerce Next order coupons via Thank you emails. The process is the same for other emails too.

Configure your automation and set it live. Retainful will automatically send. Thank you email along with your WooCommerce Next order coupon at the right time. No need for any manual trigger.

Selecting Thank you email automation workflow

  1. Login to your Retainful dashboard
  2. Click ‘Automation’

3. Workflows page will be opened, Click ‘Create Workflow’

Create workflow

4. In the Create Workflow page, Click ‘Thank You under the ‘Goals’ section and select ‘Thank you email with WooCommerce Next order Coupon.’

Thank you email

5. Enter the name for your Automation and click ‘Continue’

Automation name

Alright, now you have chosen the Pre-built workflow for Thank you email automation to send WooCommerce discount coupon. Now lets configure it using Customer journey builder.

Configuring Thank you email Automation Workflow

You have selected a pre-built workflow, all the elements are already built, all you have to do is configure the value to suit your needs.

You can make the necessary changes easily using the customer journey builder.

Elements included in the Thank you email automation will be,

  • Trigger
  • Wait for action
  • Coupon
  • Email
  • Coupon reminder
  1. Trigger – This decides when the customer can enter the workflow based on their action at the checkout page.

Since we are offering WooCommerece Next order coupons, which is a Post-purchase action, the ‘Placed Order’ Trigger will be set by default. If you want to add further trigger rules, you can configure them in the options menus.

Configure Trigger ruels

2. Next in the automation is the Wait action. Here you can set the time delay to send a Thank you email after purchase.

Wait action

3. Now, we have to configure the WooCommerce Next order coupon. By default, a 10% discount will be set. But you can change it to the coupon rules menu.


You’ll find this menu on the right side.

Coupon configuration

In this menu, you can configure your WooCommerece Next order coupon. You can select the type of discount, change a discount value, and set the expiry date & minimum purchase value.

Once configured, click ‘Save’ to add the WooCommerce discount coupon to your automation.

WooCommerece’s Next order coupon will be sent via. Thank you email, which will be configured next.

  1. Next is the email, A pre-built email template is already included in your automation.

However, you can customize it by clicking the ‘Edit email content’ upon the right.

Edit email content

You can also change the subject line from this menu. Once done, click ‘Save’ to make changes.

Alright, these are the primary components of your Thank you email automation.

This is followed by more Wait actions and Next order coupon reminders. You can modify them the same way you did in the previous block.

  1. You can add more action or delete an action as per your preference.

To add an action, click the ‘+’ icon,

Add action

Once clicked, you’ll be prompted with this menu. Here you can choose the action you want to add to your automation.

Create new action

6. To delete an action, just click the ‘Delete’ option present on the action block.

Delete action
  1. Thank you email automation will end with a ‘You coupon is about to expire’ email.

Once all the emails configured in the workflow are sent, the automation will stop automatically.

  1. Once you have configured the next order, discount coupons, Emails, Coupon reminders & Wait action.

Click ‘Start Workflow’ to launch the automation.

Start workflow

Once the automation is live, Retainful will automatically send a series of Thank you emails along with the Next order coupons and reminders

So, this is how you can send Next order coupon for your WooCommerce customers.

Tips for using Next Order Coupons to increase sales and drive revenue.

1. Offer a limited-time promotion

Use Next Order Coupons as a way to drive sales during slow periods or to introduce new products.

2. Use targeted marketing

Use Next Order Coupons as a way to target specific groups of customers, such as new customers or repeat customers.

3. Use email marketing

Use email marketing to notify customers of new Next Order Coupons and remind them to use their coupon before it expires.

4. Use a loyalty program

Use Next Order Coupons as a way to reward customers for their loyalty and encourage them to come back and shop again.

5. Use a referral program

Use Next Order Coupons as a way to reward customers for referring friends and family to your store.

6. Use a cross-selling strategy

Use Next Order Coupons as a way to encourage customers to purchase complementary products.

7. Use a upselling strategy

Use Next Order Coupons as a way to encourage customers to upgrade to a higher-end product or service.

8. Use a retention strategy

Use Next Order Coupons as a way to retain customers and reduce customer churn.

Ready to take your customer loyalty to the next level? Create a Next Order Coupon now

Wrapping up

Acquiring new customers is expensive. An efficient practice is to retain existing customers, and existing customers are loyal to your store and purchase more than new customers.

Offering Next order discounts or next order rewards is the best way to retain existing customers. This WooCommerce Next order coupon will increase customer loyalty and persuade them to drive repeated sales in your store. You only want to choose the next order coupon plugins for your store.

Haven’t you started to create next order coupon already?

Start creating next order coupons, drive repeat purchases, and retain more customers, and let us know once you’ve sent a thousand smart next order discount coupons!

We’ll be waiting to hear from you!

What is Next Order Coupons?

Next order coupons are unique coupon codes sent when your customers make a purchase that can help you drive repeat sales. It helps to increase customer retention.

How To Create A Next Order Coupon In WooCommerce?

You can create and send next order coupon with the WooCommerce Plugin, Retainful. Just Install Retainful, Connect your store with Retainful and Create and send WooCommerce Next order coupon.

How next order coupons benefit woocommerce stores?

Next order coupons are helpful to Drive Repeated sales, Boost Shopify customer retention rate, Increase Customer loyalty, Avoid Cart abandonment, Increase Brand awareness, and WOM marketing.