Abandoned Cart Recovery

Recover Abandoned Carts, Stop Losing Sales

Abandoned cart recovery is now more essential than ever as the cart abandonment rate is at 69% as of 2022. Recover abandoned carts by automatically sending Abandoned cart recovery emails at regular intervals.

Encourage customers to recover their carts & convert them to sales using Retainful.

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Works with your favourite eCommerce platforms


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Start Recovering Abandoned Carts
in 3 Simple Steps



Customer abandons cart

Retainful tracks abandoned carts in real-time. Create abandoned cart recovery automation workflow using the customer journey builder within minutes and set it live to recover abandoned carts.



Send cart recovery emails automatically

Retainful will send a series of abandoned cart recovery emails automatically to customers who abandoned their carts. Add dynamic coupons in these abandoned cart recovery emails to encourage customers to return.



Customers recover their carts

Retainful will send a series of abandoned cart recovery emails automatically to customers who abandoned their carts. Add dynamic coupons in these abandoned cart recovery emails to encourage customers to return.

Features to Prevent Cart Abandonment
and Recover Abandoned Carts


Stop Visitors from
Abandoning Their Carts

Prevent visitors from abandoning their shopping carts in the first place. Retainful comes with power-packed features that help prevent cart abandonments from happening and also to capture them later.

  • Capture the email before checkout using a popup
  • Use countdown timers to create FOMO and motivate customers to complete their purchase.
  • Catch the visitor when he tries to exit with the Exit Intent Popup and stop them from abandoning their shopping carts.
  • When cart abandonment happens, track them and send personalized cart recovery emails.

Track Abandoned Carts

To capture abandoned carts, you need to be able to track them first. And Retainful helps you do just that. Know what’s happening with the shopping carts on your store in one single dashboard.

  • Check abandoned carts in your store in real-time
  • Find out items left out by the customers in those abandoned carts.
  • See how much revenue you have recovered from your otherwise lost sales. Also see your cart abandonment rate and value.
  • Track carts that only matter by using Retainful IP Filtering option. Exclude a single IP, multiple IP’s or even a range of IPs
  • Know when exactly the carts have been abandoned along with the respective visitor’s email address.



Automated Cart Recovery Email Campaigns

Create a cart recovery automation workflow within minutes using the customer journey builder and set it live. Now, Retainful will automatically send a series of emails to customers until they return and recover their abandoned cart.

  • Customer journey builder to build automation workflow within minutes.
  • Use trigger rules, customer rules & condition splits to send customers in different email funnels.
  • You can send unlimited cart recovery emails.
  • Powerful drag and drop email editor to create beautiful emails in minutes.
  • Use our pre-built email templates to launch your campaigns easily.
  • Personalize cart recovery emails using shortcodes
  • Include a unique single-click recovery link to make it easier for customers to recover their cart.
  • Send dynamic coupons via emails to motivate customers to come back and complete their purchase.
  • Offer fixed amount, percentage & free shipping discounts via coupons
  • Retainful automatically stops sending cart recovery emails when a cart is recovered.

Dynamic coupon codes

Generate coupons dynamically and include them in your automated emails. Discount coupons is an effective way to increase sales as it will encourage customers to take action.

  • Offer Percentage, fixed & free shipping discount
  • Expiry dates for coupons
  • Set minimum spend value to earn discount
  • No coding knowledge needed

Dynamic Coupons


Want to know more about automation? We could talk about it all day.

About Automation
About Pre-built Automation Workflows
About Starting Points
Create an Abandoned Cart Recovery Email

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More automations to save you
more time


Welcome emails

Welcome customers with a beautiful email after they complete their first purchase. Offer First order discounts to boost loyalty and drive repeated sales.


Thank you emails

Thank your customers for purchasing in your store by sending a refreshing thank you email and boost your retention rate.


Order Follow ups

Send follow up or confirmation emails and keep your conversation going with your customers. You can also include smart coupons in these emails to drive repeated sales.


Win back emails

Reach out to your one time/inactive customers to remind them about your deals and encourage them to make a sweet come back to your store for more.


11000+ stores from
100+ countries Have
generated $600+ millions
in sales with Retainful

Connect with your Favourite apps

Frequently Asked Questions

How do I retarget abandoned carts?
To do this, you need a Cart recovery plugin like Retainful. Create an abandoned cart recovery email campaign, and send automated emails to remind customers to recover their carts.

Bring them back right away!

Invest less effort & win back more.

Start Re-engagingRequest Demo