37 posts in category: Ecommerce

The eCommerce industry is highly competitive nowadays! The increasing competition in eCommerce businesses demonstrates the significance of trust and customer allegiance.

It’s been four decades since the arrival of eCommerce, and we can say that it has not only altered the way we live but also has taken the standards of digital shopping beyond unimaginable levels.

Ecommerce stores have been facing online cart abandonment issues ever since the inception of eCommerce stores. And now the average cart abandonment rate is at 69%.

Customer acquisition is an integral part of e-commerce marketing strategy. We all heard that acquiring a new customer is five times as expensive as retaining an existing one. But at the same time only this strategy enables your business to grow and scale in any way. What you need to do as a business owner is to find the balance between efforts for customer acquisition and the result you get.

Why is customer retention important? It is one of the flawless marketing strategies employed by store owners to make their customers stay loyal to their stores.

Recommendations, referrals, and reviews have become an essential part of running an eCommerce store. It helps you to share products and services with new clients and update the potential clients too. So, how do you promote your product organically?

Building a high converting eCommerce landing page can be complex if you don’t follow some eCommerce landing page ideas.

Just building a brand is not enough!! A community is what many eCommerce brands need. Many eCommerce brands have been wondering about community marketing and its associated benefits. As referral marketing seems to be so social, so is community marketing.

Referral Program for your WooCommerce store!! Indeed, it is a good and wise move to grab more potential customers to your WooCommerce store.

Lines like these are a common sight on online stores. The eCommerce sector will perish without giving out offers. Customers hover to online shopping stores primarily for two reasons – convenience and offers.

Referral Marketing – Giving a solid reason for the customers to refer to your brand/product.
Let us play a quick game. My question for you is, “whom do you trust?” Whether a popular ad or your sister?

Referral Program is the best way to acquire new customers at a low-cost by using your loyal existing customers.

“Referrals”. I hope it is not a new mind-bothering term for the eCommerce world.
Back in the day, people used to refer to brands without expecting or getting anything in return. Gone are the days when people stretch their goodwill in branding the products.

The most lovable term for avid shoppers like me. Not only for us, but Black Friday throws out happiness to both the buyer and the seller front. Shoppers always love to have a great deal that too after great relaxed holiday time.

The success of an eCommerce store depends on the sales and product descriptions that directly influence these sales.

Ecommerce call to action buttons is crucial for any eCommerce store because it influences your conversion directly.

A properly built Sales funnel can boost your conversions in each and every stage of your sales.

Individuals differ in color, race, religion, gender, beliefs, esthetic values, morals, and whatnot. In a similar fashion, the reasons behind an action too differ from person to person. The action we are talking about here is shopping cart abandonment

WordPress has made building a blog or ecommerce websites incredibly easy. What makes it even more popular is that you can add a lot of functionality to your site with the use of WordPress plugins, and without having to worry about any coding.

Customers are the cornerstone of any Ecommerce store. Keeping them satisfied is tough and acquiring new leads is costly.

Never underestimate the power of your customers’ words! Generating sales in any industry has become a tough job indeed.

Ecommerce Checkout Process – It might not look that complex but it is the one that directly influences your online store sales.

Who hates getting a boost in sales with 3x more than the competitors? Seeing your eCommerce business go down is one of the self-disaster, a businessman can ever face. Every businessman might have dreamt about starting “One business that never fails.”

Cart abandonment has been bothering stores for so long; with exit-intent popups, eCommerce stores have seen a significant reduction in cart abandonment rate.

Are you worried that your marketing campaigns are not yielding conversion? Who are your ideal buyer personas?

Cart abandonment is a tough reality to accept if you are running an online store. Yes, 70% of your website visitors are going to leave your store without shopping.

Celebrities are not the only ones who can have a loyal following. A good out-of-the-world abandoned cart email template also deserves it. You want people subscribing just to receive your emails and eventually convert into customers for a lifetime?

The ever increasing numbers of abandoned carts can eat into your eCommerce business within no time. They have the nature of termites. The damage is done slowly and steadily.

Black Friday and Cyber Monday are coming and there are plenty of sales going on and deals everywhere.

Every store owner would dream about achieving a sustainable, long term business with loyal customers. And did you know that you can achieve all of these by implementing a marketing strategy commonly referred to as loyalty programs?

Heated debates about the privacy, security, and the legality associated with data collection are gaining attention. This increased especially after the whistleblower Edward Snowden started becoming vocal about it.

The global average cart abandonment rate at present stands at 75.6%. This means 7 out of 10 shoppers abandon their carts.

Cart abandonment has now become a serious problem for online stores. Small or large, it really doesn’t matter. It’s a fact. And, stores need lightspeed rescue solutions to address cart abandonment problems.

Time is running out. You might have to forsake a loyal customer by the time you scan the intro. So, let’s get to the point

Two scenarios are presented here.
A student with a laptop, a table lamp, and a cup of coffee.
A laid-back student with a laptop, a table lamp, a cup of coffee, nachos strewn all over the place, donut cream around the mouth, and a wide grin while watching FRIENDS.

A cart that is abandoned is lost forever if timely action is not initiated. The startling truth is that the customer is lost too. Using a strategic plan to get back customers to complete the purchase is crucial to retain them for a longer time and to recover lost sales.

If you are reading this you’d already be knowing the importance of recovering your abandoned carts to increase online revenue. Well, cart abandonment has been the biggest nightmare for eCommerce store owners.